Google Featuring Longer Snippets: What to Do Now by @natalieannhoben

Google recently announced that longer snippets in search results, or meta descriptions, were going to be displayed.What does this change mean? And might this impact your SEO strategy?The meta description describes the content that is featured on a webpage.Best practice is to include relevant keywords in it so that it will entice users to click. (Google doesn’t use the meta description for ranking purposes.)Since the meta description is displayed in search results, the verbiage it contains can help to persuade

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Google Search Will No Longer Use Domains to Indicate Country Service by @MattGSouthern

Google search across desktop, mobile web, mobile apps, and Maps will no longer use country code top level domains (ccTLDs) to indicate where a user is searching from.Historically, Google has indicated the country service being access through the use of domains such as Google.ca, Google.nz, Google.com.br, and so on.Going forward the country service will automatically change based on location, without directing users to a different domain.Manually typing in a ccTLD will no longer bring users to the corresponding country service.

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TomTom no longer banging wearable drum as it doubles down on sat nav

TomTom may not release any new wearables for the foreseeable future as the company announces a renewed focus on its sat nav and mapping business.It has long been expected that TomTom could drop out of the fitness and sports focused sectors, and the firm has now confirmed the news including a number of redundancies.A statement from TomTom says, “In line with the strategic review announced in the Q2 2017 quarterly results, TomTom is reorganizing parts of its Consumer Sports business.“As

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